Business
The Vendor-Client Relationship
This video says it all. Beware, aspiring web designers: you’ll get one of these at some point.
http://www.youtube.com/watch?v=R2a8TRSgzZY
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Loading ...And So the Mighty Fall
Digital Daily reports that MS Internet Explorer’s share of the browser market dropped below 60% for the first time - big news considering that IE had 95% of the market share back in 2003:
(1 votes, average: 4 out of 5) Loading ...Five Unsolved Problems Social Media Could Fix
From Harvard Business Review:
designers and developers…represent the gatekeepers of what is rapidly becoming the world’s most influential medium
Will you be one of the designers who solves these problems?
http://blogs.hbr.org/cs/2010/03/five_unsolved_problems_social.html
(1 votes, average: 5 out of 5) Loading ...Marketing Your iPhone App
Here is a very condensed version of my notes from the “Marketing iPhone Apps” seminar at the iPhone Forum back in November:
There are about 150 blogs that announce/review things like iPhone apps (e.g., TechCrunch)
Moopf: scrapes reviews, rankings from international iTunes stores
You should produce marketing assets for your app before launch; some of the assets can be included in your page in the App Store
Have a US-based iTunes account if possible
You must have a website that explains the app: have screenshots and video
Provide a feature in your app to “tell a friend”—unlockable content if you tell 5 friends
Put an ad for your app inside other people’s apps
Underserved markets: children, women, Latinos (my idea: create an app for female Latino children)
Track everything you can with analytics
UPDATE: Smashing Magazine has just published an article on marketing your iPhone app:
http://www.smashingmagazine.com/2010/03/03/how-to-market-your-mobile-app/
(No Ratings Yet) Loading ...Online Portfolios
The clock is ticking on the 2010 graduating class preparing their online portfolios. The challenge of presenting 2 years worth of work through an authentic online portfolio is a task they are more than ready to complete, but it never hurts to have a top 10 list to drive further inspiration…http://designshack.co.uk/articles/inspiration/10-expert-tips-for-designing-a-one-page-portfolio
(1 votes, average: 5 out of 5) Loading ...Directions for Optimization
In the SEO / Analytics course Interactive Design students are optimizing four new sites surrounding this site and learning about the importance of keywords, links, descriptions, tagging, social media integration and above all else - compelling content creation.
Explore the directions north, south, east and west for their experiences.
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